B&B Bookshop
How-to's and Industry Studies
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From Reservations to Daily Reports
Helen Elizabeth Cook and David J. Caples
200+ page how-to manual covers the range of front desk policies and procedures every
innkeeper should know. Included are more than 20 annotated forms and reproductible copies,
so that innkeepers no longer have to 'reinvent the wheel' by designing forms for the
myriad of procedures we face each day. Ideally suited to aspiring innkeepers as a
reference guide, it is also a valuable resource for new innkeepers in organizing and
implementing policies and procedures. Established innkeepers find it useful as a training
tool for new staff members or innsitters.
$69
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So...You Want to Be an Innkeeper?
The Complete Guide to Operating a Successful Bed & Breakfast/Country Inn
Davis, Hardy, Bell and Brown
From site selection to marketing, from business plans development to avoiding
burnout, this book is required reading for prospective innkeepers. Packed with hard
financial data and promotion secrets, this is the nitty-gritty resource written by
innkeepers and national authorities in the field.
$16
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How to Open and Operate a Bed & Breakfast
Jan Stankus
Based on interviews with scores of successful innkeepers and consultants. You get down-to-earth advise, based on actual experience. In addition, quizzes, checklists, and worksheets help you design a B&B operation that is just right for your situation.
$19
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PAII Bed & Breakfast/Country Inn Industry Survey - National Edition
PAII
The highly respected and only comprehensive financial,
operational and marketing data available in North America. In-depth biennial study of
occupancy, amenities, marketing sources, prices, employees, revenue and expenses,
delineated by actual and percentage graphs, rate-of-return on investment and break-even.
$150
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Southeast Inn Sales Study
Lodging Resources Workshops
Bi-annual survey of inn sales in five southeastern states. Surveys 50 inn transactions.
$20
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How to Write a Business Plan
Mike McKeever
An easy-to-follow book that shows you how to make realistic financial projections,
develop effective marketing strategies and refine your overall business goals.
$35
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Speed Cleaning
Jeff Campbell, The Clean Team Staff
The Clean Team's unbeatable system that makes every move count. A step-by-step guide to
housecleaning that saves time!
$10
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Talking Dirty with the Queen of Clean
Linda C. Cobb
Stand back, Heloise, here comes the Queen of Clean. Armed with both common sense and ingenuity, Linda Cobb made a name for herself on Morning, Arizona. For those of you who don't happen to live in Arizona, she has written this helpful little book. Talking Dirty with the Queen of Clean tackles just about any household stain, stink, or accident you can think of.
$10
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Talking Dirty Laundry with the Queen of Clean
Linda C. Cobb
Are you sick of turning your underwear pink and finding freshly washed tissue bits all over your new jeans? Perhaps it's time to investigate the deeper mysteries of the laundry room. There's more to clean clothes than soap and water, and Linda Cobb is willing to get down to the nitty-gritty in her simple, straightforward Talking Dirty Laundry with the Queen of Clean. No question is too small for the Queen--she tackles everything from stinky shoes to starched collars.
$10
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The Queen of Clean: The Royal Guide to Spot and Stain Removal
Linda C. Cobb
For some, it's an obsession. For the Queen of CleanŽ it's a snap! Now you can tame even the most vexing spots and stains with this handy pocket guide, drawn from the royal bestsellers Talking Dirty with the Queen of CleanŽ and Talking Dirty Laundry iwith the Queen of CleanŽ. Here are Her Majesty's most sought-after stain removal secrets -- in one portable companion!
$6
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Marketing Resources
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Guerrilla Marketing Excellence
The 50 Golden Rules for Small Business Marketing Success
Jay Conrad Levinson
Entrepreneurs "have to get marketing right the first
time" says author Jay Levinson in his marketing Bible, Guerrilla Marketing
Excellence. Like a space shuttle landing...there isn't the luxury of a second chance
for small businesses. From the 10 secrets of successful marketing tips on how to use
newspaper advertising effectively to creative public relations, this book is a gold mine
of ideas. A true how-to-handbook complete with check lists, resources and
great anecdotes of successful guerrilla marketers. If you don't own it, you will be
disadvantaged!
$14
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Outrageous...
Guilt-free Selling, Unforgettable Service
T. Scott Gross
Building on Positively Outrageous Service, Scott's new book
introduces new service ideas, tons of spectacular service stories, and proof that selling
can be guilt-free. More than a business book, this is a people book about giving P.O.S. at
work or home...to co-workers, customers or complete strangers.
$20
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Marketing to Small Meetings
David J. Caples
Small meetings can make a significant contribution to the success of small lodging properties.
This article focuses on how to market, accomodate and charge for small meetings.
$15
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Tales of Knock Your Socks Off Service
Kristin Anderson and Ron Zemke
101 memorable tales of customer service, customer service heroes, and service providers who have gone "Above and Beyond" the call of duty for their customers.
Includes shining examples of the "Daily Delights," the "Great Saves," and the "Random Acts of Service Kindness" that are indelible in customers memory, bringing them back to an organization over and over.
$17
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Managing Knock Your Socks Off Service
Chip R. Bell and Ron Zemke
A crash course in customer service for managers, teaches how to find and retain quality employees,
know their customers, train and support employees.
$18
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Sustaining Knock Your Socks Off Service
Thomas K. Connellan and Ron Zemke
The follow-up to Zemke's two bestselling books on "knock your socks off" service.
Now, he and a leading authority on the behavioral aspects of service quality,
describe the powerful strategies that companies need to know to maintain quality of service.
$18
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Small Business
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The E Myth Revisited
Why Most Businesses Don't Work and What To Do About It
Michael E. Gerber
This small business "best-seller" is David's favorite book about entrepreneurs.
Author Michael Gerber manages to see inside us and show us the realities of starting a
business...and how wrong it can go "if you let it only depend on you". There's a
great story of how well it can go in an inn that exceeds the guests' expectations. This
book is a must for structuring your business so it isn't just a job and a must read
for innkeepers.
$15
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A Complaint is a Gift
Using Customer Feedback as a Strategic Tool
Janelle Barlow and Claus Moller
Customer complaints can give businesses a wake-up call when they're not achieving
their fundamental purpose - meeting customer needs. Complaints can provide a feedback
mechanism that can help organizations rapidly and inexpensively shift products, service
style and market focus. This guide explains how to use customer complaints to get ahead,
make more money and expand customer loyalty.
$17
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Uniform System of Accounts for the Lodging Industry
American Hotel & Motel Association
For those just entering the business, a uniform system of accounts serves as a
turnkey accounting system that can be quickly adapted to the needs and requirements of the
business. Part I suggests formats and explains line items which may appear on basic
financial statements of lodging properties. Part II focuses on managing accounting and
financial information and Part III contains an expense dictionary which provides a ready
reference for the innkeeper/owner showing them to which account or expense group to charge
each item.
$75
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The Insider's Guide to Small Business Loans
Dan M. Koehler
An easy-to-follow road map designed to help you cut through the red tape and show you
how to prepare a successful loan application. Includes resources shuch as SBA offices,
microloan lenders and a complete nationwide listing of certified and preferred lenders.
Appendix has more than a dozen invaluable worksheets and forms, including a sample small
business loan application.
$20
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Articles & Studies
What Is Your Inn Worth? - Valuation Techniques for Innkeepers
Innkeeper/Consultant David Caples' techniques for valuing an inn business
$10
Southeast Inn Sales Study 2000
Bi-annual survey of inn sales in five southeastern states. Surveys 50 inn transactions.
$20
2000 Bed and Breakfast Industry Profile
Lodging Resoruces/Lanier study of the B&B/Country Inn Industry. Focuses on number of
properties nationally and by state; the most advantageous places for innkeeping; average
size of inn properties, etc.
$25
Marketing to Small Meetings
Small meetings can make a significant contribution to the success of small lodging properties.
This article focuses on how to market, accomodate and charge for small meetings.
$15
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Aspiring Innkeeper Package
A collecion of resources specifically designed for prospective innkeepers.
Industry leaders and small business experts provide valuable advice to assist
in the decision and start-up process.
Price for Package: $220
Package Includes:
Choose one
- How to Start and Operate Your Own Bed and Breakfast
- So You Want to Be an Innkeeper?
Plus
- How to Write a Business Plan
- PAII National Bed & Breakfast/Country Inns Industry Survey and Analysis ($170 value)
- What Is Your Inn Worth? Valuation Techniques for Innkeepers (Article)
- Bed & Breakfast Industry Profile (Study)
- From Reservations to Daily Reports - Policy & Procedure Manual for Small Innkeepers
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